Online Social Buying Platforms
Susan and Shane Epperly of TigerLily Studios in Austin, Texas are fairly new to private practice. As a way to increase their client base and promote their massage business, they have used online social buying sites on two different occasions. Susan’s experience was quoted in Laura Allen’s article, “Successful Promotions without Breaking the Bank” (click on the link, article can be found on page 23).
As a result of that article, Susan field a lot of questions from many massage therapists just like you who wondered about promoting your massage business with a daily deal such as Groupon or Living Social? I’m sure you have questions about how it works? How much will it cost me? Will these customers return or are they just in it for the “deal”?
As a result, she has turned her experience into an audio book entitled, “Using Online Social Buying Platforms to Promote Your Business: A Massage Therapist’s Success Story from the Trenches.” I had an opportunity to site down and to Susan about her experience as well as her new audio book. Find out what she had to say in the video…
If you’re considering jumping onto the “daily deal” bandwagon, and you’re fed up with the hype, the disinformation, and the rumors, then check out this piece. You can buy your copy of this audio book here.
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Have you used any of the online social buying sites? What has been your experience? Please share in the comments.